What Resources Should Be Included In The Best Spa Software?

As beauty and wellness leaders continue to innovate through hardship and reevaluate their plans for the future, different software options are becoming more and more appetizing to use. There is a lot to look at, however. The price of the software, the versatility of the software, the support of the software, and what the software includes are very important when making the investment. Managers and owners want the best spa software for their team, but what does it look like? Here are resources that the best spa software should have included.

In-Depth Reporting
The best spa software should offer in-depth reporting that allows you to visualize and dive into the details of your business in real-time. Reporting should include sensible key performance indicators (KPIs) that allow you to understand your audience and weaknesses better. The more you know your audience and your business, the more time you can spend in the right places that drive efficiency. The reporting should have single and multi-location functionality that allows for comparisons on the micro and macro level. This allows you to compare a more profitable location to a less profitable one and see what may be the root cause.

Contactless Point-Of-Sale & Booking
In a post-COVID-19 and an ever-growing health-conscious world, contactless payment and booking are important for any business to have, especially spas. Due to the consciousness of health, contactless payment should be a priority to offer in your spa. Contactless payment services include gift cards and acceptance of self-payment options such as PayPal, Google Wallet, and Apple Pay with a simple tap.

Contactless booking is another great feature to have with spa software. Contactless booking allows for booking via your website that will immediately show up within your portal instead of a messy spreadsheet. When they come to check-in at your spa, it is as simple as a name look-up. The contactless payment and booking solution will free up time for your receptionist to focus on other important tasks.

Marketing Solutions
The best spa software should offer effective marketing solutions that increase retention and new opportunities for your business. Choosing a spa software that offers built-in marketing solutions allows for your branding to be achieved across all your locations. Many spa software offer email marketing tools that allow automated emails to be generated and sent out to leads captured through your bookings and web traffic. Visibility tools can be available as well that can help your search ranking for your website and improve visibility through various settings and tips tailored for your business.

I hope this helps!

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